Week 11: Design
When I started my business, I didn’t have the budget to pay a designer, so I learned some of my greatest design hacks in Photoshop.
This week’s class is about hacking the ultimate marketing materials.
Learn to create visually stunning stories that communicate to the clients you want to attract. You will be surprised to discover how much you can create with your Photoshop skills.
We will also explore InDesign and walk you through the basics.
Come and spend some time this week getting creative with mentor Shauna Lofy and myself.
My main goal this week is to help you learn how to design the ultimate PDF, fold-out accordion marketing card, and magazine. In this startup phase, I want you to be able to send it digitally and display on your website. And when your business (and budget grows) I want you to be able to print them.
Learn the subtle and dynamic way to use your imagery to tell stories that attract and create desire.